This page explains your rights under the California Consumer Privacy Act (CCPA) regarding the personal information BackyardToasty.com collects and shares. If you are a California resident, you have the right to opt out of the sale or sharing of your personal information.
Who This Applies To
This notice applies to residents of California. If you live in California, the CCPA gives you specific rights over your personal information, including the right to know what we collect, the right to request deletion, and the right to opt out of the sale or sharing of your data.
BackyardToasty.com is operated by John Herwick as a personal content website. We are not a large corporation, but we take your privacy seriously and want to be transparent about how data flows on this site.
What Personal Information We Collect
When you visit BackyardToasty.com, certain information is collected automatically through your browser and device. We do not run display advertising networks on this site. However, we do use affiliate links to products from companies like Amazon, Solo Stove, and Woodland Direct. When you click an affiliate link, data is passed to those platforms as part of tracking your referral.
| Type of Data | Source | Purpose |
|---|---|---|
| IP address | Your browser/device | Site security and analytics |
| Browser type and version | Your browser | Site analytics and compatibility |
| Pages visited and time on site | Analytics (Matomo) | Understanding site traffic |
| Referral source | Your browser | Understanding how visitors find the site |
| Affiliate click and referral data | Affiliate links (Amazon, Solo Stove, others) | Tracking referrals for affiliate commissions |
| Cookie identifiers | Affiliate and analytics platforms | Referral attribution and session tracking |
How We Share Your Information
BackyardToasty.com participates in affiliate programs. When you click an affiliate link on this site, you are redirected to a third-party retailer’s website. That redirect passes certain data — including cookie identifiers and referral information — to the affiliate platform. Under CCPA’s broad definition of “sharing,” this may constitute sharing your personal information for commercial purposes.
Our current affiliate relationships include:
- Amazon Associates — Amazon.com, LLC
- Solo Stove — via Impact Radius affiliate platform
- Woodland Direct — direct affiliate program
We do not sell your personal information to data brokers. We do not share your information with advertising networks for targeted ad delivery. We do not use your data for any purpose other than operating this site and tracking affiliate referrals.
Your Rights Under CCPA
If you are a California resident, you have the following rights:
- Right to Know: You can request information about the personal data we collect, use, and share.
- Right to Delete: You can request that we delete personal information we have collected about you, subject to certain exceptions.
- Right to Opt Out: You can opt out of the sale or sharing of your personal information at any time.
- Right to Non-Discrimination: We will not discriminate against you for exercising any of these rights. Opting out will not affect your ability to access any content on this site.
- Right to Correct: You can request that we correct inaccurate personal information we hold about you.
How to Exercise Your Rights
To submit a request to opt out of data sharing, request access to your data, or request deletion of your data, contact us directly by email. We will respond to verified requests within 45 days as required by law.
Send your request to the email below. Please include “CCPA Privacy Request” in the subject line and describe what you are requesting. We will verify your identity before processing any request involving personal data.
We will acknowledge your request within 10 business days and fulfill it within 45 days. If we need additional time, we will notify you.
Opting Out of Affiliate Data Sharing
If you do not want your data shared with affiliate platforms when you click product links on this site, the most effective approach is to use a browser with cookie blocking enabled or to install a browser extension that blocks tracking cookies before clicking any links. You can also opt out directly with our affiliate partners:
- Amazon: amazon.com/adprefs
- Impact Radius: impact.com/privacy-policy
Analytics
This site uses Matomo Analytics, which is self-hosted and privacy-focused. Matomo is configured to anonymize IP addresses and does not share your data with third-party advertising platforms. You can opt out of Matomo analytics tracking below.
If you prefer not to have your visit tracked by Matomo, you can opt out by enabling the “Do Not Track” setting in your browser. Matomo respects browser-level Do Not Track signals on this site.
Alternatively, contact us at john@backyardtoasty.com to request your data be excluded from our analytics.
Cookies
BackyardToasty.com uses cookies for analytics and affiliate tracking purposes. You can manage your cookie preferences at any time using the cookie consent tool on this site, or by adjusting your browser settings to block or delete cookies.
Note that blocking cookies will not affect your ability to read content on this site, but it may affect whether affiliate referrals are properly tracked.
Changes to This Policy
We may update this page from time to time to reflect changes in our practices or applicable law. The effective date at the top of this page indicates when it was last revised. We encourage you to review this page periodically.
Contact Information
For any questions about this policy or your privacy rights, reach out directly:
- Website: BackyardToasty.com
- Operator: John Herwick
- Email: john@backyardtoasty.com